The Viral Eyeshadow
Insomnia
A sheer wash of shimmer that stays quiet on its own, then wakes up completely the moment it meets a black base. It's the shade that made Nikkie Tutorials stop mid-tutorial, and the one Katy Perry reaches for on tour.
Or 4 interest-free payments with Clearpay / Klarna · Vegan & cruelty-free
Katy Perry's go-to for the stage.
Makeup artist Alexandra French bought ten pots of Insomnia to paint Katy head to toe in it for the tour — this is the exact pigment: a translucent shimmer that reads sheer under house lights and turns electric under stage lighting. Built to hold up through a two-hour set, camera flashes and all.
Drag to see the shift.
Insomnia is sheer and cool-toned on bare skin. Sweep it over a black base and the same pigment turns electric, the exact move Nikkie Tutorials used to send this shade viral.
Black base
Pigment Over Base
Pair it with Eclipse Shadow Potion Paint (our black base) for the full effect. See the bundle below.
Nikkie Tutorials wore it first.
This is the exact look from the video that sent Insomnia viral: black base underneath, Insomnia swept over the top. It's the technique this whole page is built around, and the reason the pigment sells out.
See Nikkie's review and follow her channel →
Four steps to the look.
01
Prep
Apply Fix Potion primer or a mixing medium to the lid. This is what the pigment grips onto.
02
Dispense
Once the primer is tacky, use the built-in hole dispenser to tap pigment onto your brush or fingertip.
03
Apply
Press and blend the pigment on. This is where the multichrome shift comes to life.
04
Layer
Build up for a more intense, multi-dimensional finish. Layering is where Insomnia gets its depth.
Not just another shimmer.
Insomnia is part of the Opal Multichrome loose pigment eyeshadow range, a finely milled eyeshadow that can be used as a highlighter, eyeshadow or body shimmer. It feels like silk and blends like a dream.
Colour-changing
Translucent shimmer that shifts through spectral tones into cobalt and neon blue once it meets a black base.
Ultra-fine, ultra-light
A fluffy, liquid-like milled powder that melts into skin with no texture and no cast.
Vegan & cruelty-free
Hand-made in the UK. No animal testing, no animal-derived ingredients, lab-created mica.
Multi-functional
Works as eyeshadow, glitter topper or highlighter: one pot, several finishes.
Universally flattering
Formulated to read beautifully across every skin tone.
Photographs true
Best captured in low, natural light. Harsh light can wash the colour-shift out.
"Beautiful pigments, genuinely worth the money and the wait."
Arrived beautifully packaged with a personal touch. One reviewer said they wished they'd bought more shades after trying Insomnia.
First-time buyers describe being genuinely surprised by how the colour shift performs in person, not just in photos.
What to pair it with.
Common questions.
Smooth, lightweight and compact, closer to satin than powder, with a highly pigmented, long-lasting, flawless finish.
Yes. No animal-derived ingredients or by-products, and no animal testing on ingredients, formulations or finished products, though the range isn't officially certified.
Yes, always, especially for use near the eyes. Apply a small amount to your wrist, inner elbow or behind your ear and wait 24 hours before using it on your face.
0.7g of finely milled loose pigment. A little goes a long way, though the pot can look under-filled as the fine powder settles over time.
Shoot in low, natural light. The colour-shift is light-sensitive, and harsh direct light can wash the effect out.
See it on you.
Sheer on its own. Electric over black. This is the shade the internet couldn't stop talking about.
Shop Insomnia · £23.19